THESMARTLOCAL REPORT

May 5, 2025, 2:05 p.m.

CAMPAIGN NAME

TheSmartLocal Organic Demo

OBJECTIVE

To increase the brand presence and organic traffic of TSL.

DELIVERABLES

SUMMARY

	Reach	Views	Engagement	Impressions
9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse	121,498	152,520	1,465	69
Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City	1,084,023	671,727	47,322	2,891,571
Comedy FBV: Signs You Are A Basic Bro	1,423,789	1,139,477	9,759	2,158,821
National Youth Film Awards	127	—	2,296	-
Shopping for School Supplies	—	1,473,365	28,401	—
Back to School Safety Supplies	—	32,300	73	—
Bus Guide SG to JB	665	8	3,019	834
Florist Mentions		190,590	—	—
Total:	2,761,639	3,659,987	92,335	5,051,295

PERFORMANCE VS. BENCHMARK

BENCHMARK

250,000

TOTAL REACH

2,761,639

TOTAL IMPRESSIONS

5,051,295

TOTAL VIEWS

3,659,987

TOTAL ENGAGEMENT

92,335

Indirect Article

9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse

Website Article

Facebook Post

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FACEBOOK POST STATISTICS

IMPRESSIONS

PEOPLE REACHED

REACTIONS, COMMENTS & SHARES

1,465

URL ENGAGEMENT ACROSS FB

2,537

278

ON POST

ON SHARES

LOVE

ON POST

ON SHARES

HAHA

ON POST

ON SHARES

WOW

ON POST

ON SHARES

SAD

ON POST

ON SHARES

104

COMMENTS

104

ON POST

ON SHARES

1,070

ON POST

ON SHARES

POST CLICKS

PHOTO VIEWS

LINK CLICKS

OTHER CLICKS

GOOGLE ANALYTICS

ARTICLE PAGE VIEWS

152,520

UNIQUE PAGE VIEWS

121,447

AVG TIME ON PAGE

4MIN 2S

FACEBOOK VIDEO

FACEBOOK POST STATISTICS

IMPRESSIONS

2,891,571

PEOPLE REACHED

1,084,023

VIDEO VIEWS

671,727

REACTIONS, COMMENTS & SHARES

47,322

15,416

3,191

ON POST

12,225

ON SHARES

928

LOVE

160

ON POST

768

ON SHARES

266

HAHA

ON POST

251

ON SHARES

2,165

WOW

334

ON POST

1,831

ON SHARES

SAD

ON POST

ON SHARES

ANGRY

ON POST

ON SHARES

13,962

COMMENTS

5,442

ON POST

8,520

ON SHARES

14,596

13,712

ON POST

884

ON SHARES

POST CLICKS

181,643

46,978

VIDEO PLAYS

2,393

LINK CLICKS

132,266

OTHER CLICKS

Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City

Facebook Post

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FACEBOOK VIDEO

FACEBOOK POST STATISTICS

IMPRESSIONS

2,158,821

PEOPLE REACHED

1,423,789

VIDEO VIEWS

1,139,477

REACTIONS, COMMENTS & SHARES

9,759

3,019

1,592

ON POST

1,427

ON SHARES

113

LOVE

ON POST

ON SHARES

1,743

HAHA

803

ON POST

940

ON SHARES

WOW

ON POST

ON SHARES

SAD

ON POST

ON SHARES

ANGRY

ON POST

ON SHARES

3,575

COMMENTS

1,934

ON POST

1,641

ON SHARES

1,275

1,134

ON POST

141

ON SHARES

POST CLICKS

495,091

266,422

VIDEO PLAYS

LINK CLICKS

228,612

OTHER CLICKS

Comedy FBV: Signs You Are A Basic Bro

Facebook Post

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INSTAGRAM POST

INSTAGRAM

ENGAGEMENT

2,296

REACH

127

LIKES

2,270

COMMENTS

SAVED

YouTube Video/Shorts

YOUTUBE

VIEWS

1,473,365

EST. MIN WATCHED

4,210,519

LIKES

23,034

COMMENTS

4,420

947

TELEGRAM POST

TOTAL VIEWS

32,300

REACH

—

ENGAGEMENT

FACEBOOK PHOTO

FACEBOOK POST STATISTICS

IMPRESSIONS

834

PEOPLE REACHED

665

REACTIONS, COMMENTS & SHARES

3,019

688

ON POST

ON SHARES

LOVE

ON POST

ON SHARES

WOW

ON POST

ON SHARES

220

COMMENTS

220

ON POST

ON SHARES

2,088

ON POST

ON SHARES

POST CLICKS

PHOTO VIEWS

LINK CLICKS

OTHER CLICKS

Bus Guide SG to JB

Facebook Post

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LISTICLE MENTION

Florist Mentions

Date Range: Nov. 5, 2020 - Today

Website Article

GOOGLE ANALYTICS

ARTICLE PAGE VIEWS

190,590

UNIQUE PAGE VIEWS

131,537

AVG TIME ON PAGE

3MIN 39S

CAMPAIGN RESULT:
OVERWHELMING SUCCESS

1104%

Went viral! Content like this keeps TSL at the top of people's minds.

It was a pleasure working together with TheSmartLocal (TSL) on this campaign.

Thank you for engaging TheSmartLocal.

Let’s plan for more campaigns in 2018.

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